Our Top 7 Takeaways From Unlocking People’s Potential Through Purpose

By Mark Griffin

After reviewing our journey, experiences, and client feedback over the past three years, along with market trends, we’ve distilled seven key takeaways applicable to workplace dynamics and change initiatives. Each insight can address various people-related challenges, ultimately enhancing wellbeing, performance, and overall impact.

1. “Know Thyself” (Socrates): Unearthing your purpose requires self-reflection to build deep self-awareness. Knowing ourselves is the first step of meaningful change. The more self-aware we are, the greater our capacity and motivation for change. So, if you’re looking for more agility, capacity and resilience in your organization, start with knowing your (and your people’s) individual strengths, interests, and needs.

2. Observable Problems Aren’t the Root Issues: Common – and costly – problems such as disengagement, poor communication, mistrust, or lack of accountability stem from deeper-rooted causes. Recognizing and addressing these underlying issues are critical for sustainable solutions.

3. Long-Term Solutions Over Short-Term Fixes: Sustainable improvement necessitates holistic approaches that consider fundamental individual and team needs. Addressing symptoms with short-term solutions won’t lead to lasting change. Many leadership development, coaching, and SaaS interventions can only serve as Bandaids. Without resolving the root causes, new symptoms will continue to plague your team.

4. Sustainable Outperformance Rests on Fundamental Truths: A reflective, analytical, and forward-looking process with PurposeFused leads to a One Page Purpose. Our programs provide the psychological safety and self-confidence that are the foundations for growth. This work cultivates five “fundamental truths” that are the root causes (or preventers) of any observable people problem: i) connection & belonging; ii) valuable contributions; iii) meaning & motivation; iv) recognition; and v) autonomy & growth.

Test it out. Take any people problem you can observe. Ask “why does this exist” 5 times and you’ll get to one or more of these foundational elements.

5. Meaning Fuels Sustainable Action: Recognizing our impact on our individual (me), team / organizational (we), and global (world) situations provides motivating clarity about why we do what we do. This clarity empowers individuals to align their talents and contributions with their desired impact, optimizing our performance for ourselves in our teams and communities. This is the mechanism that links individual self-reflection to team outcomes in a sustainable way.

6. Everyone is Seeking These 3 Things:

  • Work-life harmony: a more sustainable blend of engagement across the different areas of our lives brings out our best, preventing burnout and leading to happiness and fulfillment;
  • Mastery: feeling more engaged in, energized by, and confident about day-to-day tasks at work and in our lives;
  • Purposeful future: clarity on our next best chapter, with the freedom, challenge, and growth to pursue our desired impact. For some PF clients, this is about moving from traditional or financial success to more holistic significance.

7. Time x Energy = Impact, with ‘x’ Representing Focus: Optimizing impact requires aligning time and energy with focused efforts. Time is surface level and finite. Energy varies and can be optimized according to what you’re doing and how you’re doing it. Focusing on activities that align with our personal purpose and individual proclivities (as measured by data from The GC Index in PurposeFused programs) enhances effectiveness and significantly multiplies impact.

Consider how these principles resonate with you, your peers, and your organization’s goals. Have you been held back by investing in Bandaids and letting root causes fester? Or felt the incredible momentum of a team of people who are at their best? By investing in your next level of self-awareness, individuals and teams can harness purpose to navigate change, disruption, and uncertainty to thrive in today’s dynamic work environment.